Fruitea Branding and Packaging Development home
为突出传统茶叶加上水果的特殊味道，我们为全新品牌“fruitea”设计了色彩鲜艳近似糖果的形象及包装。从命名到品牌发展和包装设计，bdworkshop与品牌持有者和工场密切合作，我们试图为面向年轻一代市场的新茶品牌提供有别于一般茶制品的形象。
to highlight the special taste of fruit tea, we designed a colourful and candy like packaging for the total new brand “fruitea”. From naming to branding development and packaing design, work closely with the owner of the brand as well as the factory. bdworkshop try to deliver a new image for the new tea brand who targeting the young generation market. Totaly 3 seriers of products from “fruitea”: tea leaves serier,trea bag series and ready to drink series.
client:
Fukuda company limited
categories:
branding - packaging
year:
2017